Apple Maps Parking
Timeline
Sep - Nov 2023
Role
Product Designer
Sector
Healthcare
Tasks
Research
UX/
Prototyping
02
Find Parking based off of your parking duration needs
Easy to Access Parking Mode through Apple Maps
Find Available Parking through our Parking Map Filters
PROCESS OVERVIEW
User Interviews
We conducted user interviews to uncover how people balance modern medicine, natural remedies, and general wellness practices. Insights from these discussions shaped the personas’ goals, pain points, and motivations, ensuring our design directly addresses real-world needs.
Miami, Florida
Age 51
Thousand Oaks, CA
Age 62
New York, New York
Age 31
Los Angeles, California
Age 32
Miami, Florida
Age 54
Geneva, Switzerland
Age 42
West Hollywood, CA
Age 34
Houston, Texas
Age 29
User Journey
We conducted user interviews to uncover how people balance modern medicine, natural remedies, and general wellness practices. Insights from these discussions shaped the personas’ goals, pain points, and motivations, ensuring our design directly addresses real-world needs.
“I'd rather spend an hour planning now rather than face surprises later.”
-Meticulous Mia
"Life's too short to plan every little detail. I'll figure it out when I get there."
-Spontaneous Simon
User Flow
We conducted user interviews to uncover how people balance modern medicine, natural remedies, and general wellness practices. Insights from these discussions shaped the personas’ goals, pain points, and motivations, ensuring our design directly addresses real-world needs.
Wireframes
We conducted user interviews to uncover how people balance modern medicine, natural remedies, and general wellness practices. Insights from these discussions shaped the personas’ goals, pain points, and motivations, ensuring our design directly addresses real-world needs.
Testing & Iteration
We conducted user interviews to uncover how people balance modern medicine, natural remedies, and general wellness practices. Insights from these discussions shaped the personas’ goals, pain points, and motivations, ensuring our design directly addresses real-world needs.
Prototype
Intuitive Parking now integrated into Apple Maps
Apple Maps Parking
Seamlessly integrated with Apple Maps, our new parking feature offers an unparalleled ease in finding that perfect spot. Simplify your commute, one space at a time.
Instant Access with a Single Tap.
Journey through cities effortlessly. Initiate Apple Parking by tapping the signature 'P' icon when Apple Maps is launched. Or, let us intuitively guide you post-navigation. We're transforming every drive into a streamlined experience.
Decoding Streets, Simplified.
Say goodbye to the confusion of street signs. With a simple click, dive deep into detailed parking information – from street cleaning schedules to safety ratings. Stay informed, stay ahead, and most importantly, stay parked.
Filter, Find, and Go.
Parking has never felt this personalized. From arrival times to wheelchair accessibility, select your preferences with our advanced parking filter. Navigate through choices effortlessly, catering to your every need.
Concluding Takeaways
In conclusion, the introduction of the parking feature to Apple Maps not only elevates the app's functionality but also taught me the importance of user-centric design in solving real-world problems. This enhancement streamlines the search for parking, making trips more efficient and less stressful for users. Through this project, I've learned the value of integrating practical, real-time solutions to improve everyday experiences.
Storyboarding
We conducted user interviews to uncover how people balance modern medicine, natural remedies, and general wellness practices. Insights from these discussions shaped the personas’ goals, pain points, and motivations, ensuring our design directly addresses real-world needs.
Mia has a doctor's appointment tomorrow in downtown and needs to plan her journey.
Frustrated, Mia struggles to find clear parking information online.
Mia has a moment of realization. Apple Map’s had an update and she sees a parking icon.
Darcy uses the filters in Apple Maps Parking Mode to find available parking for doctor’s visit.
The next day, Darcy knew her parking options and find a parking spot in a safe and convenient street parking
Thanks to Apple Maps, Darcy can now attend her Doctor appointment stress-free.
User Journey
We conducted user interviews to uncover how people balance modern medicine, natural remedies, and general wellness practices. Insights from these discussions shaped the personas’ goals, pain points, and motivations, ensuring our design directly addresses real-world needs.
MORE PROJECTS
Wizpak
Learn how I added a parking feature to Apple Maps, allowing users to filter to find the best streets for convenient parking.
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Health Harmon
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