top of page
TIM SIRIN
MCM X Wizpak
MCM partnered with Wizpak and Swae Lee to celebrate 45 years of hip-hop with a limited-edition 3D sound backpack. I helped art direct and execute the creative across digital and promotional touchpoints.
Project Type
Campaign
Role
Art Director
Digital Design
Services
Art Direction
Campaign Design
Digital Design
MCM X WIZPAK
The collaboration brought together MCM’s luxury heritage, Wizpak’s audio technology, and Swae Lee’s connection to music culture. The project reimagined MCM’s iconic Visetos backpack as a limited-edition portable 3D sound system.
I helped shape the visual direction and execute the campaign across digital and promotional touchpoints. The goal was to balance the polish of luxury fashion with the energy of music and technology.
All Projects
bottom of page