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Project Overview

Reimagining Education

Tasks

Research

UX UI Design

Branding

Prototyping

Timeline

Sep - Nov 2023

Sector

Education

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01

Overview

Transitioning into the UX design field after years as a content creator and graphic designer, I embarked on a project that resonated with my personal and professional growth journey. Driven by a desire to tackle a widespread challenge among working professionals—the need to efficiently learn and master new software to advance their careers—I developed Skill Forge. This project was born from a deep understanding of the challenges faced when integrating new technologies into a professional setting.

This case study chronicles my path from the initial idea to the realization of the product, focusing on creating an app that streamlines the learning of crucial workplace skills. It also symbolizes my journey into mastering UX design, illustrating the dual nature of this endeavor as both a professional challenge and a personal development milestone.

03

Competitive Anaylsis

01

Coursera

caters towards medium to large enterprises companies

Pros:

  • diverse course offerings

  • top university partnerships

 

Cons:

  • Limited hands-on learning

  • Inconsistent course quality

 

Pricing:

  • Paid courses: $29-$99

  • Specializations: $39-$79/month

02

Skillshare

geared towards professionals and teams within organizations

Pros:

  • diverse course offerings

  • top university partnerships

 

Cons:

  • Limited hands-on learning

  • Inconsistent course quality

Pricing:

  • Standard: $29/mo or $299/yr

  • Premium: $45/mo or $449/yr

03

Pluralsight

gears towards working professionals and organizations

Pros:

  • diverse course offerings

  • top university partnerships

Cons:

  • Limited hands-on learning

  • Inconsistent course quality

Pricing:

  • Self-paced courses: $99-$499

  • Blended learning: $999-$1,999

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Business Owner

Age 60

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Book Author

Age 40

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Office Assistance

Age 26

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Graphic Designer

Age 34

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Software Engineer

Age 30

The Participants

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04

User Interviews

04.2

User Learning Factors

What are the common factors participants found most important when learning new software?

01

Visual & Concise Learning Materials

Most participants preferred video tutorials, especially those on YouTube, due to their visual nature and step-by-step instructions. They appreciated concise explanations without unnecessary "fluff".

02

Practice & Patience

Participants agreed that practice was key to mastering new software. They also mentioned the need for patience and guidance in the learning process.

03

User-friendly Design

Participants preferred software that was intuitive and had a user-friendly design. This included having clear navigation, visually appealing interfaces, engaging lessons, and a good search function.

04

Hands-on Learning

Catherine and Kevin found it helpful when they could learn software in the context of a project or a specific task. This kind of hands-on learning allowed them to understand the application and its features better.

06

Solution

SKILL FORGE

"Skill Forge," an AI-driven learning application designed specifically to cater to the evolving software learning needs of both baby boomers like Bianca, the small business owner determined to overcome her technological shortcomings, and tech-savvy millennials like Maya who seeks to enhance her digital skill set.

01

AI Mentor

02

User-Centered Learning Approach

03

Gamified Progress Tracking

04

Adaptive Learning

05

User-Centered Learning Approach

Key Features

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BABY BOOMER BIANCA

Biana, is a 61 year old tech-eager baby boomer who owns a local bakery and is determined to overcome her technological shortcomings to optimize her business operations and customer relations.

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Millennial Maya

Maya, a 32 year old tech-savvy graphic designer from Los Angeles. Maya is a trend-seeker always on the lookout for the latest digital tools and is keen to learn advanced software like Adobe Suite.

05

User Personas

04.1

Common User Struggles

What did all the participants most struggle with in learning new software?

01

Time constraints

All participants expressed that finding dedicated time to learn new software is a common challenge. They noted that their work or personal obligations often limited the amount of time they could spend on learning.

02

Lack of Technologica Ability

Describe the service and how customers or clients can benefit from it. This is the place to add a short description with relevant details, like pricing, duration and how to book.

03

Limited Resources for Learning

Describe the service and how customers or clients can benefit from it. This is the place to add a short description with relevant details, like pricing, duration and how to book.

04

Hypersonic Missile Defense Systems

Describe the service and how customers or clients can benefit from it. This is the place to add a short description with relevant details, like pricing, duration and how to book.

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SKILL  FORGE

Empowering the working professional to Master Applications for the Workplace

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08

Wireframe to Prototype

This prototype was brought from low fidelity wireframes to high fidelity wireframes. The prototype serves as a tangible representation of our user-centered approach, showcasing how Skill Forge can effectively cater to the diverse learning needs of our target user personas: Baby Boomer Bianca & Millennial Maya

In response to the insights gathered from our user interviews, we successfully created a working prototype of Skill Forge. The prototype encapsulates the core features informed by the user pain points and preferences, such as user-friendly design, concise video tutorials, experiential project-based learning, niche software resources, and a supportive community feature.

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08

AI Mentor Learning

10

Concluding Takeaways

The journey of creating Skill Forge reinforced the importance of empathetic design and the value of personal growth alongside professional development. Navigating the challenges of this project, from user research to design implementation, echoed my own learning curve in UX, underscoring the necessity of adaptability and resilience. Collaboration with developers and the feedback loop with users were instrumental in refining the app, highlighting the collaborative nature of bringing a UX project to life.

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63% of the workforce have taken a course or received extra training to improve their job skills

63%

of workers

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40% of workers will require upskilling within six months or less

40%

of workers

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93% of business leaders expect employees to pick up new skills on the job

93%

of business leaders

02

Problem Statement

The working professional struggles with learning & more importantly mastering new software for their careers.

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